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Portfolio

Business goals, brought to life.

Explore how strategy, creative and technology can come together in a focused project.

A look at the approach

The examples below illustrate possible project scopes. They are not published client case studies or claims of achieved results. Contact me to discuss work relevant to your business.

Advertising

Illustrative project

A focused campaign for a local service business

Turn relevant interest into qualified enquiries.

Clarify the offer, align ad messaging with a focused landing page and review enquiry quality alongside campaign activity.

  • Audience and offer planning
  • Paid campaign structure
  • Enquiry journey review
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Websites

Illustrative project

A website that makes the next step clear

Help visitors understand the business and take action.

Organise the service information, build a responsive experience and make it easy for customers to start a conversation.

  • Website structure
  • Responsive pages
  • Clear calls to action
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Content

Illustrative project

A consistent brand presence across channels

Give customers a clear reason to remember the brand.

Define a message, plan useful content around customer questions and adapt the creative for each channel.

  • Content pillars
  • Copy and creative direction
  • Publishing plan
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Automation

Illustrative project

A more organised enquiry workflow

Reduce repetitive handling and support a consistent follow-up process.

Map the existing workflow, identify repetitive steps and plan automation with human review and clear ownership.

  • Workflow mapping
  • Automation design
  • Review checkpoints
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